Pura Vida man

«Pura Vida man»

The guarantee of full driving pleasure.

The high-quality aluminum frame with balanced geometry makes the Pura Vida man an extremely pleasant and agile companion. Visually, the men’s version convinces with simple, discreet design, which runs through to the integrated stand mount and the inwardly routed cable routing. So you feel pure joy of life on every path.

Pura Vida frame

A rock-solid, beautifully crafted aluminum frame with integrated cable routing forms the heart of the Pura Vidas.

Shifting options

In addition to 1 hub gear variant, the Pura Vida is also available with 2 reliable derailleurs.

Custom aluminium fork

Thanks to round blades, the Boulevard aluminum fork offers enormous agility and precise steering behavior with sufficient comfort.


Aluminium 6061-T6 (man S, M, L and XL)


standard, AL 6061, QR 9*100, external cable and train routing


Shimano XT 3×10 / GRX 1×11 / Deore 3×10 chain

Internal gear hub:

Shimano Alfine 8 /11 Gates CDN


Shimano Trekking 180/160 mm


Tires: 40-622 (freely configurable), 32 DT Swiss spokes / nipples, hand-built in-house


Handlebar / stem / saddle / grips and pedals are freely configurable (see order form)


Everyday equipment (lights and accessories), freely configurable (see order forms)


Standard color Man C17, Standard color Lady C9, Select from 20 colors (coating and decoration in-house)


13.8 kg (Size M)


from CHF 2’099.- / EUR 2’099.- (while on stock)

Frame geometries

Frame size S M L XL
Stack 607 633 652 671
Reach 396 399 403 401
Seat tube length 490 540 590 630
Seat tube angle 74° 74° 74° 74°
Top tube horizontal 570 580 590 600
Head tube angle 71.5° 72° 72° 72°
Head tube length 125 150 170 190
Fork offset 45 45 45 45
Fork length 455 455 455 455
Bottom bracket drop 72 72 72 72
Chainstay length 446 446 446 446
Wheelbase 1063 1069 1080 1080
Frame size Stack Reach Seat tube length Seat tube angle Top tube horizontal Head tube angle Head tube length Fork offset Fork length Bottom bracket drop Chainstay length Wheelbase

Do you have questions about our models?

Get in touch with us and learn more about the model you’re interested in!